The Solution

The RGW5600II banding machine emerged as a game-changer for Supabarn. It offered a comprehensive solution to the challenges they faced with traditional labels. Here’s how:

Enhanced Information Display:

• All-in-One Printed Band: The RGW5600II banding machine allows for the creation of labels that include nutritional information, ingredients, cooking instructions, and more, all in a single, cohesive band. This ensures that we meet all regulatory requirements and provide our customers with all the information they need.
• Customisable Formats: The machine’s flexibility in formatting enabled us to include detailed information without compromising on space or readability.

Improved Product Presentation:

• Attractive Packaging: The banding machine produces a visually appealing label that enhances the presentation of our chef-prepared meals. The banding not only secures the product but also adds a professional touch that makes our products stand out on the shelves.
• Branding Opportunities: With the RGW5600II, we were able to incorporate our logos and branding elements seamlessly, improving brand visibility and customer recognition.
  
• Enhanced Package Security and Aesthetics: The built-in heat seal provides secure closure, reducing the risk of accidental openings and tampering, while eliminating the need for manual tape, which helps maintain a clean and attractive package appearance.

The Results

The RGW5600II banding machine has significantly impacted Supabarn's business objectives. Introduced by Khaled Berjak, Branch Operations Manager at Wedderburn Canberra, the equipment was seamlessly integrated into the company's operations, thanks to its user-friendly design. Khaled played a key role in setting up various formats and details, and provided staff training to ensure a smooth transition.

The RGW5600II meets all statutory labelling requirements, minimising the risk of non-compliance. Its efficient labelling process has led to substantial time and cost savings, enhancing overall operational efficiency.

In terms of product presentation, the RGW5600II has boosted sales by creating eye-catching and informative labels. This has positively affected customer perception, making products more attractive and competitive. The machine’s efficiency has also allowed for increased production capacity without compromising label quality, further improving overall production efficiency.

The RGW5600II has proven to be a valuable asset for Supabarn, effectively addressing the limitations of their previous labelling system. By delivering detailed information, enhanced presentation, and strong branding, it has been instrumental in advancing their product offerings and achieving their business goals. Andy Vaccaro’s positive feedback on Wedderburn’s support underscores the machine's reliability and effectiveness, making it a highly recommended solution for businesses looking to enhance their labelling processes and product presentation.

RGW5600II BANDING MACHINE

For more information on the Banding Machine, contact Wedderburn.